For as long as I can remember I've been drawn to design, always fascinated by its impact on our daily lives, emotions and human behavior. 

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Working in the design industry in recent years has taught me a lot about the importance of user / customer needs and how proper research and execution of user experience can improve its quality of life. I have dealt with many constructive and psychological barriers that I have solved and improved through my analytical and creative skills.​

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Design is not just a tool but a way of life, and touches every aspect of every person's daily conduct. I strive to create a holistic experience tailored to the products purposes and the agenda behind it, with an emphasis on details, precision and maximum user consideration.